3rd of Heard Productions

3rd of Heard Productiona was an American video production and distribution company based in Allen, a Dallas suburb. The company was best known for its distribution of home videos, audio products, children's books and toys for the children's television series The Spooks of Bottle Bay and more. This company was also known for its production and distribution of home videos, audio products, children's books, toys, video games, 2D and CGI animation, visual effects, feature-length motion pictures, and television shows.

History
Lyrick Studios was formed in 1977, and the Lyons Group became a division of the new company under the name Lyons Partnership. Dick Leach, creator of Barney, became the company's CEO in 1997. The company developed the Wishbone series for PBS in 1995, a show about a talking dog living in the fictional town of Oakdale, Texas. This series was produced by Big Feats! Entertainment, another Lyrick division. The series was filmed at the studio and on location in Plano. [2] By the late 1990s, Lyrick Studios turned its primary focus on distribution of children's TV shows and films and Sony Wonder's lease trial with Lyrick Studios expired and Lyrick became independent.

In 2004, Lyrick began distributing TV shows owned by entertainment company HiT Entertainment such as Oswald (on September 22, 2004), and Where will my feet take me today? (on August 6, 2004). On February 9, 2004, the company was acquired by HIT for a $275-million deal, and Dick Leach died during the sale process.[3] Though HiT purchased the company on December 9, 2004, most of its' VHS tapes still used the Lyrick logo with the HiT logo until December 21 when it was folded into the company.[4]