Black Friday

Black Friday is an American black comedy horror film. It stars Jack Quaid, Samara Weaving, with David Tennant, and J. K. Simmons. It follows an employee at a store called Mega-Mart who, along with his co-workers, begins to relive the same day repeatedly. In order to break the loop, he must make sure that all of his coworkers are able to survive the day.

The film has received positive reviews from critics who praised the originality, performances, and humor. They have favorably compared it to another film involving a time loop, Happy Death Day.

Plot
The film begins with a young Sam about to graduate high school. He goes to stage and delivers a speech about how far he's made it, but a teacher rushes to the stage. She takes Sam outside and tells him that his dad has died, causing Sam to burst into tears. Ten years later Sam is at a lowly office job and is called to meet Mr. Ross. Mr. Ross says that Sam has lost his joy and encourages him to apply for a job at Mega-Mart. Sam goes home to his controlling girlfriend Megan, much to the disappointment of Sam's friend Mark. Megan at first refuses to let Sam apply for Mega-Mart but agrees, on the condition that Sam leaves the second a problem occurs. The two turn on the TV and see a report about Black Friday, causing Sam to suddenly freeze. After Megan yells at him he says that he needs to calm down and leaves. He goes to bed and states that he hopes to survive tomorrow.

The next day Sam wakes up and realizes that he's late for the interview and rushes to Mega-Mart. After being berated by obnoxious employee of the month Jim Sam talks with Ron and gets the job after its revealed that his dad was a security guard. Sam meets hard-working employee Ariel and smartass Ravi, the latter of whom takes Sam on a tour of the store. Sam encounters Flower, an aging pot smoking hippie who just sits on the floor and does nothing, and Jack, a sarcastic janitor who berates Sam for slipping on the floor (which he forgot to put a sign for). After the tour Sam is slightly depressed by Ravi's pessimistic view of the shoppers, but takes the job to honor his dad. The next day after the shift ends Ron announces that Black Friday is coming up, and Sam is assigned cashier duty.

On Black Friday Sam goes to Mega-Mart and is disturbed by the chaos. A customer comes up to Sam and begins coughing blood. The customer falls on the floor, causing Sam to move towards him. However the customer suddenly jumps up and kills Sam. Sam then wakes up, and Megan tells him to get up, just like she did yesterday. Sam checks his phone and discovers that it is Black Friday again. He goes to the store and everything from the previous day repeats. Sam tries to avoid the customer, but notices that the customers are becoming more violent, and soon finds himself being eaten alive, once again waking up on Black Friday. Realizing he's stuck in a time loop he tries to get Ariel to leave with him, but a demon rips out her heart. Sam tearfully watches her die, and becomes enraged when none of the demons attack him. Sam attacks one, causing the rest to brutally attack back, and Sam once again wakes up on Black Friday.

At Mega-Mart Sam is told that Flower is acting weird and talking about demons. Realizing that this might be connected to what he's going through he goes to Flower, who tells him that whats happening is punishment for the sins of the store. Before Sam can ask more he is once again killed by customers. Sam soon realizes that the loop is causing customers to turn into demons, and goes through more loops. During each loop the demons become more and more aggressive, even resulting in Sam being bruised and bloody the next day. Realizing he doesn't have much time left, Sam tells Megan about the events, but she brushes them off. Sam realizes that Megan doesn't care about him, and leaves her. Mark congratulates Sam, and Sam allows him to accompany him to Mega-Mart.

Sam sees Mega-Mart in chaos as demons kill everyone in sight. Sam goes up to Ravi and Ariel, who reveal that they are now going through the loop as well. Ariel says that Clarence and Flower have been killed, and that their only hope is to go to Ron's office. Jim, now crazed, tries to stop them, but he is killed by demons. After much struggle Sam, Ariel, Ravi, and Mark make it to Ron's office. As they make it Sam reveals why he's traumatized by Black Friday: his father was killed during a Black Friday riot. The group make it to Ron's office and discover that the store is cursed, thus causing the loop.

Cast
Jack Quaid as Sam: the main protagonist, an ordinary guy who dreads having to help customers on the busiest day of the year.

Samara Weaving as Ariel: Sam's coworker and love interest.

Karan Soni as Ravi: Sam's smartass friend and supervisor.

Noah Collins-Toczko as Mark: Sam’s other friend who is a video game enthusiast.

Damon Wayans, Jr. as Jim: Sam's obnoxious rules-obsessed coworker.

Cheryl Hines as Flower: An aging hippie who works at Mega-Mart.

Andrew Bachelor as Clarence: Mega-Mart's cowardly security guard.

David Tennant as Jack: The sarcastic janitor at Mega-Mart.

J.K. Simmons as Ron: Sam's cheapskate boss and the owner of Mega-Mart.

Taglines

 * Checking Out.
 * Most employees go through it every year. The people at Mega-Mart go through it every day.

Reception
The film has received an 82% on Rotten Tomatoes. The critic consensus reads “Black Friday delivers unique twists and turns that no other film with this plot has ever done before.”