What if Noggin didn't shut down, and reverted back to the original?

Noggin is an entertainment brand launched on February 2, 1999, as a joint venture between Nickelodeon and Sesame Workshop. The brand originated as a cable television channel and interactive website, both centered around the concepts of imagination, creativity, and education. Since its launch, the brand has expanded to include a mobile streaming app and several defunct programming blocks worldwide.

When launched as a TV network, Noggin was primarily aimed at pre-teens and teenagers. Programming was divided into three distinct blocks: one for pre-teens and teens, an early morning block for younger children, and a nighttime block for "adult retro" programs. The channel heavily drew from Sesame Workshop's back catalogue. In its first three years, it produced several original shows: the live-action educational show A Walk in Your Shoes, the short-form puppetry series Oobi, the game show Sponk!, and the variety series Phred on Your Head Show.

In April 2002, the Noggin channel discarded its retro block and extended its preschool and teen blocks to last 12 hours each per day. The preschool block aired from 6 a.m. to 6 p.m. daily, and the teen block (now titled "The N") ran from 6 p.m. to 6 a.m. The older-skewing shows that made up Noggin's original tween and teen lineup aired exclusively during The N. Imported series from the Nick Jr. block began to overtake Noggin's daytime lineup as it grew, and most of the Sesame Workshop branding that had defined the network's early years was dropped. Despite this, Nickelodeon and Sesame Workshop continued a co-production partnership for Noggin until 2009, when the channel closed.

Noggin started out as an experimental brand, and its on-air commercials stressed imagination and thinking through themed short films that were often surreal and abstract. Before the brand was overtaken by Nick Jr., Noggin's marketing team sought out "sick and twisted" independent animators to make their on-air presence look unique. After Noggin introduced its daytime block for preschoolers, it was rebranded with a more consistent brand identity, with the more experimental material being confined to The N. The Noggin brand was dormant from 2009 until 2015, when Nickelodeon announced that Noggin would be "coming back" as a mobile streaming app, which launched on March 5, 2015.

So what if Noggin didn't shut down in 2009 and reverted back to the original for older kids? Let's see.

Changes

 * The 24 hour Nick Jr Channel won't replace Noggin, it will replace PBJ instead.
 * In 2012, Noggin now airs on the Nick Jr Channel also at the same time Nickelodeon airs Nick Jr.


 * Moose A Moose and Zee B Bird retired on Noggin in 2009 and got transferred to Nick Jr.
 * Noggin did still get the mobile app in 2015, but it's known as "Noggin Jr.".
 * In 2009, Noggin now has the branding from the UK from 2004-2005, and shows a revival of Phred on your Head.
 * Noggin Jr would revive Oobi, Blue's Room and The Upside Down Show as "Noggin Jr Originals".
 * Nick Jr Productions' logo would still be used at the end of shows.
 * If Blue's Room is revived, then Blue's Clues and You contunues from that in 2019 when Blue's Room was cancelled for good.
 * In 2019, Noggin Jr would still get the blocky look, but brings back Feetface to replace Moose and Zee from Nickelodeon's Playdate.
 * Dora would never get cancelled in 2015, as the show contunues.
 * Numberblocks and Jojo and Gran Gran wouldn't be added to Noggin Jr.
 * In 2019, at the same time Noggin Jr got a brand new look, Noggin would also get a mobile streaming app.
 * In 2021, Nickelodeon announced that Noggin and Noggin Jr would merge together into a full Noggin app in March 8, 2022 to celebrate 7 years of the Noggin Jr app.
 * Disney Junior would stay as Playhouse Disney. (see link)