What if Paramount became parent company to Nickelodeon since July 1990?

Now, we all know that Nickelodeon is currently apart of ViacomCBS prior to the merger between CBS Corporation and the second incarnation of Viacom. But this isn't about that. It's about what life would have been like if Paramount were the parent company to Nick since July 1990.

If it had, Paramount's influence with Nickelodeon would have its company divisions behind distribution on Nick's properties; Paramount Television Studios would distribute all of Nick's television series and Paramount Digital Entertainment would be publishing every game Nick makes, including the mobile app games.

On Nickelodeon Movies' behalf, it would be a division to the Paramount Pictures film studio. This would also include the exception of made-for-TV movies for the network.

Information
Nickelodeon (often shortened to Nick) is an American pay television network which was launched on December 1, 1977, as the first cable channel for children. It is owned by Paramount Television Studios ViacomCBS' domestic networks division and is based in New York City. It broadcasts usually from 7:00 a.m. to 9:00 p.m. on weekdays (the sign off time varies with holidays and special programming), Saturdays from 7:00 a.m. to 9:30 p.m., and Sundays from 7:00 a.m. to 8:00 p.m. (Eastern and Pacific Time). It is primarily aimed at children and adolescents aged 2–17.

The channel was originally first tested as Pinwheel on December 1, 1977. Pinwheel was at the time only available on QUBE, which was the first two-way major market interactive cable television system, owned by Warner-Amex Satellite Entertainment. Pinwheel relaunched as "Nick" on April 1, 1979, and expanded to other cable providers nationwide. It was initially commercial-free and remained without advertising until 1984. Warner-Amex sold Nickelodeon, along with its sister networks MTV and VH1, to Viacom in 1986.

As of September 2018, the channel is available to about 87.167 million households in the United States.

History
The channel's name comes from the first five cent movie theaters called nickelodeons. Its history dates back to December 1, 1977, when Warner Cable Communications launched the first two-way interactive cable system, QUBE, in Columbus, Ohio. Under the name Pinwheel Network, the C-3 cable channel carried Pinwheel daily from 7:00 a.m. to 9:00 p.m. Eastern Time. Initially scheduled for a February 1979 launch, Nickelodeon launched on April 1, 1979, initially distributed to Warner Cable systems via satellite on the RCA Satcom-1 transponder (the owner of the satellite, RCA Americom, later became GE Americom as a result of General Electric's acquisition of RCA Americom's parent company, RCA Corporation, before merging with Luxembourg based Société Européenne des Satellites to form SES Global, now SES S.A, which one of the descendants of the Satcom series, the SES and AMC satellite constellations, stil operate, Nickelodeon presently broadcasts on AMC-11). Originally commercial-free, advertising was introduced in January 1984.

Programming
Nickelodeon primarily airs programming aimed at children, pre-teens and young teenagers, including animated series (such as SpongeBob SquarePants, The Loud House, The Casagrandes, It's Pony and Winx Club), live-action, scripted series (such as Power Rangers, Henry Danger, and All That), and original made-for-TV movies, while the network's daytime schedule is dedicated to shows targeting preschoolers (such as 44 Cats, Bubble Guppies, PAW Patrol, and Blue's Clues & You!). A re-occurring program on the network were bi-monthly special editions of Nick News with Linda Ellerbee, a news magazine series aimed at children that debuted in 1992 as a weekly series and ended in 2015.

Nicktoons
Nicktoons is the branding for Nickelodeon's original animated television series. Until 1991, the animated series that aired on Nickelodeon were largely imported from foreign countries, with some original animated specials that were also featured on the channel up to that point. Though the Nicktoons branding has seldom been used by the network itself since the 2002 launch of the channel of the same name, original animated series continue to make up a substantial portion of Nickelodeon's lineup. Roughly 6 to 7 hours of these programs are seen on the weekday schedule, and around nine hours on weekends, including a dedicated weekend morning animation block.

In 2006, the channel struck a deal with DreamWorks Animation to develop the studio's animated films into television series (such as The Penguins of Madagascar). Since then, Nickelodeon Animation Studio has also produced series based on pre-existing IP purchased by ViacomCBS, such as Winx Club and Teenage Mutant Ninja Turtles.